Studying the athletic director position

About HEA

HEA is research, consulting and commentary focused on the D1 athletic director position and what the athletic department of the future will look like within higher education.

Travis Smith

  • Trained as a qualitative researcher and will complete his doctorate in higher education with an athletic administration focus in Spring 2026.
  • Interviewed 50+ division one athletic directors and presidents/chancellors on the HEA podcast.
  • Spent 10+ years in college athletics and higher education as an administrator and market analyst.

Purpose

  • Fill gaps in the literature of the AD position and the governance of college athletics through primary research and distribution of new knowledge.
  • Help current and aspiring athletic directors learn from each other.